Why your LinkedIn posts get zero engagement

(and how to fix it)

I’ve built a Youtube audience to over 250k subscribers.

I’ve hit over 30k followers on Twitter.

My current LinkedIn audience is about to hit 15k followers.

I’ve created content on various platforms that’s surpassed hundreds of millions of views for myself and my clients.

After building audiences on multiple social platforms, I can safely say this is not luck.

The social media game has rules.

And once you learn how to play by them (and which ones to break), you too, can build an audience.

Even so, I get daily DM’s from people asking me why their LinkedIn content goes nowhere.

Low impressions. Never reaches target audience.

What gives?

There are a few key reasons your LinkedIn content gets zero engagement. I’m going to list them all and tell you how to fix them.

And just a reminder, everyone starts at zero. I just launched this Substack a month ago, and only started posting regularly on Substack “notes” like a week ago.

And guess what the response to my notes has been?

*Crickets.*

But then, after a few days…something happened.

This leads me to the first reason your LinkedIn posts aren’t getting any engagement:

It’s an obvious one, but the MOST common.

And it’s the easiest one to fix.